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Vietnamese Jackfruit - Rises to Third Place in Fruit Export Revenue Rankings.

Updated: Sep 6, 2023

In the case of Vietnam, the officially sanctioned fruits for export to China include bananas, mangoes, coconuts, watermelons, durians, lychees, rambutans, dragon fruits, longans, Vietnamese jackfruit, and cucumbers.


Jackfruits - special fruit in Vietnam
Jackfruits - special fruit in Vietnam

In addition to the aforementioned nine types of fruits, Vietnam is also permitted to export jackfruit and cucumbers to China officially. Currently, Vietnam, Thailand, and the Philippines are the three primary markets supplying these nine fruits to China. Among them, Vietnam is the largest exporter with 376.3 thousand tons, followed by Thailand with 204.6 thousand tons, and the Philippines achieving 157 thousand tons in the first quarter of this year (2023).


Vietnamese jackfruit has risen to the third position in the ranking of fruit export turnover thanks to the demand for health-conscious consumption.


Vietnamese jackfruit has risen to the third position in the ranking of fruit export turnover
Vietnamese jackfruit has risen to the third position in the ranking of fruit export turnover

From humble beginnings, Vietnam's jackfruit industry has experienced a remarkable evolution. The country's favorable climate, rich soil, and skilled farmers have contributed to the growth of high-quality jackfruit. The rising global demand for exotic and healthy fruits has catapulted jackfruit into the spotlight.


Statistics from the General Department of Customs reveal that in June 2022, Vietnam's jackfruit export turnover reached nearly $10.2 million, a decrease of 44.5% compared to the previous month and a 17.4% decrease compared to the same period last year. Accordingly, the statistical data from the General Department of Customs indicates that the jackfruit export turnover for the first six months of this year has surpassed mangoes ($84.1 million) to rank third among the group of fruits with the largest export turnovers, following dragon fruits ($373.9 million) and bananas ($218.7 million). Customs data also shows a relatively rapid increase in jackfruit exports.


Apart from fresh sales, Vietnamese jackfruit is also processed and exported by enterprises, with a turnover of $8.5 million for the processed segment, a 26% decrease compared to 2021.


According to the Import-Export Department, the potential for exporting fruits and vegetables to China is significant due to high market demand. However, China is no longer an easily approachable market as it used to be many years ago. Consumer trends now prioritize product quality, design, and competitiveness with fruits from countries like Thailand, Malaysia, Indonesia, and others. Therefore, Vietnamese fruit and vegetable businesses must continue to enhance the quality of procurement, residue testing for chemicals and pesticides, processing, and product preservation to meet the partner's requirements.

The preservation and packaging process for exporting jackfruit.


After harvesting, it is essential to preserve jackfruit in a dry, well-ventilated place, avoiding direct contact with the ground by using tarpaulin or sheets underneath. Jackfruit can be stored for up to 6 weeks at a temperature of 11-13°C. For storage facilities, the following conditions are necessary: Dry, clean, and well-ventilated No unusual odors Free from harmful chemicals Not stored alongside goods with unfamiliar odors or tastes


In the case of transportation distances to consumption locations that are excessively far, exported jackfruit should be preserved in a cool storage facility with artificial refrigeration. It is advisable to place the jackfruit into cold storage as early as possible (measured from the time of harvesting). For jackfruit exports, they must be packed in refrigerated containers at temperatures ranging from +5 to +10°C, with humidity levels between 50-60%, and 25% ventilation to ensure freshness upon reaching the recipient.


Similar to the preservation process, the packaging of exported jackfruit must also be carefully executed to protect the product properly. The packaging materials used must be clean and of good quality to minimize the risk of damage to the inside or outside of the product. Additionally, it is important to note that materials and labels related to trade requirements must use non-toxic ink and adhesives that are safe for human health.


The preservation and packaging process for exporting jackfruit.
The preservation and packaging process for exporting jackfruit.
Exporting agricultural products in general, and jackfruit in particular, always receive favorable conditions from the government. The most crucial aspect is that businesses must meet the needs and requirements of customers. Each market has its own standards for quality, packaging, nutritional content, etc., so businesses also need thorough preparation to ensure the most favorable export of jackfruit abroad. Only by doing so can consumption levels be ensured, prices stabilized, and efforts directed towards more demanding, high-standard markets in the future.


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